This book explain basic concepts of merketing management with a strategic-intregative perspective. in chapter 2, we eill find the strategic framework that promotes understanding of the second disti…
Pakar Toyota terkemuka memberikan Anda kunci untuk menumbuhkan pekerja-pekerja andal dari dalam, melalui proses persiapan, pelatihan, dan tindak lanjut yang mendetail. Berdasarkan penelitian mendet…
Using real-world examples and case studies, easy-to-use checklists, and analytical tables, NonProfit Mergers & Alliances offers clear, practical, steb-by-step guidance through the merger or allianc…
This book presumes a knowledge of basic corporate finance, economics, and algebra. However, it does not assume prior knowledge of international economics or international finance, and is therefore …
A management orientation is the appropriate perspective for business students, but that cannot come at the expense of technical accuracy. Information technology touches almost every aspect of of an…
This book provides "how often do you could turn to a panel of expert to guide you trhough though management situations. Drawn from the pages "Havard Business Review", each isightful volume poses se…
This book began on a cold and wet Dutch morning n the spring of 1992, when eric took me to the Bloemenveiling Aalsmer-at that time the largest of the Dutch flower auctions. As we watched thousands …
This book aims to show how contemporary strategic management show can be used with creativity and control to steer an organization towards its goals. This aim reflects the authors belief that strat…
From this book you will gain the skills necessary to carry out reseacrh projects that will greatly improve desicion making for all areas of business. Through its clear and straightforward presentat…
Business venture is two-level speaking and listening course for people who need communnicate effectively in common business situations. the course covers the elementary to pre-intermediate levels, …
From the script of Professor J. Fred Weston comes an important first edition case book on firms in the new economics environment. The cases take a dynamic view of how firms adapt and evolve in thei…
This book is the perfect antidote to potential shareholder value destruction. It provides a critical path to success by fully exploring all the options of business growth, whether you are involved …
Design in Business is the first book to establish the strategic importance of design as an integrated process which incorporates a large number of perspectives within a business. it shows how those…
The aim of this book is to provide a clear, well structured and interesting treatment of operations management as it applies to a variety of businesses and organization. The text provides both a lo…
McGraw-Hill Higher education publish a wide variety of online products categorized by content, course management systems, and online assessment. No matter which
The goal of the seventh edition remains the same as the previous editions: To present the basic statistical techniques that are useful for preparing individual business forecasts and long-range plans.
Buku ini berisi pengetahuan dasar mengenai konsep, pendekatan, metode, dan prosedur dalam penelitian bisnis, terutama untuk bidang akuntansi dan manajeme. Materi yang dibahas ditekankan pada konsep…
This book covers the essential concepts in management, providing sound foundation for understanding the key issues, offering a strong practical focus, including the latest research studies in the f…
The use of projects and project management continues to grow in our society and its organizations. we are able to achieve goals through project organizations that coulde be achieved only with the g…
This book is fro anyone wishing to develop their ability to manage and lead. Whether for final year students or for more experienced managers wishing to enhance their effectiveness, this book offer…