Textbook

International Business Environment and Management

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In the past twenty years the economies of the world have become more tightly intertwined than ever before. As a direct result of these and other related changes that so greatly expand the significance of world business, in the business sector as well as among the awareness of the general public, international business has grown rapidly. This book is designed to introduce business students to this expanded world; it is a survey of both levels of the international manager's world ; the environment (economic, political, and social) within which he or she will be operating and the new international dimensions of traditional business operations. International business is very different from domestic business in many repects. Nevertheless, the study of international environments and international operations of business have been badly neglected in business schools. This is especially true in the United States. In order to overcome the tendency, the American Assembly of Collegiate Schools of Business (AACSB), the major accrediting agency for American business schools, has adopted a requirement that graduate and undergraduate curricula be internationalized. However, this has proven to be an elusive goal and business courses nonetheless tend to put overhelming emphasis on the domestic, when they should be internationlized. This book is designed for a course that will at least begin the process of overcoming the deficiency. This book is divided into 5 parts that contains 22 chapters about international businees.

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

650 CHR i 1985

Penerbit

New Jersey : Prentice-Hall., 1985

Deskripsi Fisik

xxvi+580hlm.;ind.;tab.;23,5cm

Bahasa

ISBN/ISSN

0-13-472457-7

Klasifikasi

650

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

ed.2

Subjek

BISNIS

Info Detail Spesifik

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Pernyataan Tanggungjawab

Pengarang Utama

Versi lain/terkait

Lampiran Berkas

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