Textbook

Marketing Management a Strategic Approach With a Global Orientation

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This book concern continues to be need to provide a broader, more complete, and ralistic view of marketing's strategic and operational roles as well as its relationshis within today's organization

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

658.81 ARP m 1995

Penerbit

Madison : Irwin., 1995

Deskripsi Fisik

xvi+541hlm.;tab.;ind.;23,5cm

Bahasa

ISBN/ISSN

0-256-12576-7

Klasifikasi

658.81

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

ed.2

Subjek

manajemen pemasaran

Info Detail Spesifik

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Pernyataan Tanggungjawab

Pengarang Utama

Versi lain/terkait

Lampiran Berkas

Komentar

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